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Droppah

Led the brand, website and product design for an exciting new global rostering company.

Role

Design Lead

Skills

Design Lead
UX
UI
Design System
Website Design
Brand
Website Development

Droppah is a refreshing take on rostering for hospitality businesses. It is one of four products under FlexiTime Limited. Droppah is used by hundreds of Kiwi businesses to get their rostering right. I currently lead the design for the apps, websites, marketing & brand.

The work I have been responsible for includes:

  • UX & UI design for the desktop/mobile responsive web app

  • Communicating with a design agency

  • Lead and mentor a team of designers & developers for the apps & website

  • Customer interviews & feedback consolidation

  • User journey & flow creation

  • Design system creation

  • Website design & SEO optimisation

  • Website development with Gatsby React

  • Brand guidelines

  • Video production for marketing

  • Digital advertising

  • OOH advertising e.g. street posters

  • Sprint planning & task delegation

Droppah Brand
Brand

Droppah | Hero 1
Product Suite

Droppah | Hero 2
Employee mobile app

Droppah | Hero 3
Design system

Droppah | Hero 4
Street posters